Local SEO to optimise lead generation is quickly turning into a high priority marketing tool for businesses, especially in 2019.
Last year, Google revealed a study showing a 500% increase in “near me” searches. Together with variants of “can I buy” or “to buy” from the previous years.
Google additionally stated that it had seen a 900%+ increase in mobile searches. For “near me today/tonight” over a similar amount from previous years.